Twitter Getting Cozier With TV Content

Twitter is getting cozier with TV content. “Twitter is starting to make a bigger push for TV fans, networks and advertisers wanting to reach a primetime audience: The company has started to make its TV Timelines feature more widely available, and is adding shortcuts to the TV experience directly to its users’ tweets. TV Timelines is a feature that Twitter has been experimenting with for a few months now: It aggregates TV-related content through a separate interface within the Twitter app, consisting of a dedicated page for each TV show.

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