Celebrities Get Paid With Product Placements on Social Media

Ad blockers everywhere, so advertising is working that ninja stealth. Jezebel has an article which to me is equally fascinating and (kind of) horrifying: Here’s How Much Celebrities Make in the Instagram Product Placement Machine. “Celebrity endorsements are nothing new, but the explosion of social media has shifted the practice into new territory. As I’ve discussed here before, advertisements posted as selfies on Instagram or Twitter usually contain no clear indication that the celebrity or personality in question has been paid to promote the product—despite the fact that, in many cases, they’re legally required to disclose exactly that.”

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