Governments on Facebook: A Study

Everybody’s on social media. Yes, everybody. Even heads of state (PRESS RELEASE). “Almost 90 percent of all governments have an official Facebook presence, and 87 heads of state, 82 heads of government and 51 foreign ministers maintain personal pages on the platform, according to a new study by Burson-Marsteller, a leading global public relations and communications firm. Based on data collected in January 2016, the World Leaders on Facebook study – the first installment of the 2016 edition of Burson-Marsteller’s annual Twiplomacy study – found that 169 of the 193 UN member states maintain an official Facebook page.”

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