McDonald’s Sweden Is Testing “Happy Goggles”
A McDonald’s in Sweden is testing what may be the first Happy Goggles that don’t involve alcohol consumption. “McDonald’s Sweden is launching a promotion that invites kids to turn Happy Meal boxes into virtual-reality viewers. Dubbed Happy Goggles, some 3,500 of them will be made available at 14 restaurants over the weekends of March 5 and March 12. The price is about $4.10.” They’re very Google Cardboard-y.