Doc Searls on the Advertising Bubble (Specifically Google/Alphabet)

Doc Searls takes a look at the online advertising bubble. “I started calling online advertising a bubble in 2008. I made “The Advertising Bubble” a chapter in The Intention Economy in 2012. I’ve been unpacking what I figure ought to be obvious (but isn’t) in 52 posts and articles (so far) in the Adblock War Series. This will be the 53rd.”