Yik Yak Is Shutting Down

College-oriented app Yik Yak is shutting down. “We started Yik Yak in 2013 because we wanted to help you connect with the people right around you on campus, whether you knew them or not. And from the University of North Florida couple who met (and later wed!) through Yik Yak, to the Rutgers community that helped reunite a lost cat with its owner, to the Warwick University Yakkers who collaborated to send a pizza to a member of the herd having a bad day, the idea of local connection was always our number one goal…. The time has come, however, for our paths to part ways, as we’ve decided to make our next moves as a company.”