Search Engine Land: Pinterest’s Lens update adds a Snapchat-style look and a fashion sense

Search Engine Land: Pinterest’s Lens update adds a Snapchat-style look and a fashion sense. “Pinterest wants to do for visual search what Google has done for text search. But to do that, Pinterest needs to make searching by taking a picture as easy as typing on a keyboard. So the search-slash-social platform continues to tweak its three-month-old in-app visual search tool, Lens.”