New York Magazine: Tumblr’s Unclear Future Shows That There’s No Money in Internet Culture

New York Magazine: Tumblr’s Unclear Future Shows That There’s No Money in Internet Culture. “The future of Tumblr is still an open question. The site is enormously popular among the coveted youth crowd — that’s partly why then-CEO Marissa Mayer paid $1 billion for the property in 2013 — but despite a user base near the size of Instagram’s, Tumblr never quite figured out how to make money at the level Facebook has led managers and shareholders to expect.”