This is Colossal: Text SFMOMA Your Favorite Emoji and Receive an Artwork From Their Vast Collection

Filed under “Useful-for-a-given-value, but neat,” from This Is Colossal: Text SFMOMA Your Favorite Emoji and Receive an Artwork From Their Vast Collection. “The San Francisco Museum of Modern Art’s newest tech tool allows any smartphone user to gain access to the artworks hidden behind their archive doors, a collection so large that it would stretch 121.3 miles if you placed each artwork end-to-end. With only 5% of this collection on view, the museum decided to create Send Me SFMOMA, a texting service that delivers an artwork to your phone based on a sent emoji or phrase.”