Ubergizmo: Researchers Believe They Know Why ‘Gangnam Style’ Became Viral

Ubergizmo: Researchers Believe They Know Why ‘Gangnam Style’ Became Viral. “Psy’s “Gangnam Style” is a worldwide phenomenon where upon its release, it spread like wildfire to the point where even YouTube’s view counter could not keep up. It was also the first YouTube video to hit the 1 billion mark, but given that Psy has been in the music business for a while prior to the release of “Gangnam Style”, why or how did the song become as viral as it did? This is something that researchers were curious about and that’s what Zsofia Kallus and team at the Eotvos University in Budapest set out to find out, and apparently they have since managed to figure it out.”