Neowin: Google plans to introduce new ad filters to give advertisers more control over ad placement

Neowin: Google plans to introduce new ad filters to give advertisers more control over ad placement. “Following an unfortunate incident on YouTube, in which an ad from The Guardian was displayed on an extremist video, leading to several publishers withdrawing their ads from Google’s ad network, the web giant plans to introduce new ad filters that will allow advertisers to select the content against which their ads will appear, thus avoiding any unpleasant surprises.”

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s