Wired: Why Facebook Will Struggle To Regulate Political Ads

Wired: Why Facebook Will Struggle To Regulate Political Ads. “IN 2011, FACEBOOK asked the Federal Election Commission to exempt it from rules requiring political advertisers to disclose who’s paying for an ad. Political ads on TV and radio must include such disclosures. But Facebook argued that its ads should be regulated as ‘small items,’ similar to bumper stickers, which don’t require disclosures. The FEC ended up deadlocked on the issue, and the question of how to handle digital ads has languished for six years. Now, it’s blowing up again—and damaging Facebook in the process.”