Open Secrets: Low transparency, low regulation online political ads skyrocket

Open Secrets: Low transparency, low regulation online political ads skyrocket. “In 2014, digital ads made up less than 1 percent — or $71 million — of political ad spending, according to a recent report by Borrell Associates, an advertising research group. In the 2018 midterms, spending on digital ads is expected to make up around 22 percent — or $1.9 billion — of overall political advertising.”