Social Media Today: How to Use Twitter to Automatically Monitor for Press Opportunities

Social Media Today: How to Use Twitter to Automatically Monitor for Press Opportunities. “From startups to established businesses, PR is an awesome growth tool that, when leveraged correctly, can boost your brand profile, and generate significant opportunities. However, the reality is that for most entrepreneurs, founders, and startups, there are two major challenges to using PR as a marketing tool – time and money…. For those who lack the resources, here’s an easy way to locate some basic PR opportunities without a huge time or money investment. All you need are two free, user-friendly platforms, and a little bit of initial effort.”

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