SEO Roundtable: Google Cuts Down Search Snippets By Half

SEO Roundtable: Google Cuts Down Search Snippets By Half. “Less than six months ago, Google increased the max characters shown in the search results snippets box to 320 characters but now it seems Google has cut it down to 160 or less characters over the past week. I’ve been hearing for the past week that Google is showing searchers a lot fewer details or characters in the search results snippet, but waited it out because Google is always testing stuff.”