PopSugar: Facebook Is Unrolling a BUNCH of Fun Stuff For Pride Month! Here’s the Deal. “Last year, Facebook unveiled a fun ‘rainbow’ reaction in honor of LGBTQ+ Pride Month. And though many wished it would stick around all year, the rainbow tragically disappeared as June drew to a close. This year, though, is an entirely different story. Facebook is introducing fun stickers, frames, masks, effects, and more to celebrate Pride. And this time, it’s not going away.” This article is a slideshow.