AIGA Eye on Design: Lubalin’s Radical ’60s Magazines Are Giving Us A Lesson in Archiving on the Web

AIGA Eye on Design: Lubalin’s Radical ’60s Magazines Are Giving Us A Lesson in Archiving on the Web. “Around 2013, Mindy Seu was in San Francisco, browsing through Adobe Books in the Mission District, when she stumbled upon the iconic fifth volume of Avant Garde magazine, the short-lived 1960s publication by Ralph Ginzburg and Herb Lubalin that to this day retains something of a cult status among designers. She snatched up the copy and started buying more rare issues where she could find them—in used bookstores, flea markets, and on eBay. By time she amassed the complete collection, she’d also formed a plan to digitize the issues and make them publicly accessible online.”