University of Arkansas: Crowdfunding Pitches as Genre Writing

University of Arkansas: Crowdfunding Pitches as Genre Writing. “Adam Pope, visiting assistant professor of English in the J. William Fulbright College of Arts & Sciences, has developed a technique for analyzing successful crowdfunding pitches using the same methods used for other professional writing genres. He explains his technique and methods of teaching it to writing students in his article, ‘Understanding the Writing Demands of Crowdfunding Campaigns with the Genre-Mapping Report,’ published in Business and Professional Communication Quarterly.”