Atlanta Black Star: How Social Media Users Forced Quaker to Retire Its Racist Aunt Jemima Brand

Atlanta Black Star: How Social Media Users Forced Quaker to Retire Its Racist Aunt Jemima Brand . “R&B singer Kirby Lauryen, who posts to TikTok and Twitter as @singkirbysing, first drew attention this week to the racial stereotypes associated with the Aunt Jemima brand in a video post Monday instructing viewers on ‘How to make a non-racist breakfast.’ Kirby’s TikTok video, which has been viewed more than one million times, explains how the Aunt Jemima image originated from racist stereotypes of Black women.”

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