DIY Pizza Kits And Choose-Your-Own Ad Pitches: A Look Behind YouTube’s First Virtual Brandcast (Tubefilter)

Tubefilter: DIY Pizza Kits And Choose-Your-Own Ad Pitches: A Look Behind YouTube’s First Virtual Brandcast. “YouTube’s Brandcast presentation is traditionally the centerpiece of each NewFronts week, held at illustrious landmarks like Madison Square Garden and Radio City Music Hall, and headlined by musical performances from some of the biggest musical acts in the world — from Ariana Grande to Katy Perry. So this year, in the shadow of the coronavirus pandemic, the video giant retooled with great agility for Brandcast Delivered, a virtual, customizable showcase that YouTube billed — in something of a shot to linear television — as ‘personal primetime.'”

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.