EurekAlert: New tool improves fairness of online search rankings

EurekAlert: New tool improves fairness of online search rankings. “When you search for something on the internet, do you scroll through page after page of suggestions – or pick from the first few choices? Because most people choose from the tops of these lists, they rarely see the vast majority of the options, creating a potential for bias in everything from hiring to media exposure to e-commerce. In a new paper, Cornell University researchers introduce a tool they’ve developed to improve the fairness of online rankings without sacrificing their usefulness or relevance.”

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