Wired: Ad Tech Could Be the Next Internet Bubble

Wired: Ad Tech Could Be the Next Internet Bubble. “The technique is called behavioral advertising, and it raises the frightening prospect that we’ve been made the subjects of a highly personalized form of mind control. Or maybe that fear is precisely backwards. The real trouble with digital advertising, argues former Google employee Tim Hwang—and the more immediate danger to our way of life—is that it doesn’t work.”

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