Fancy Cars, Fine Dining, Creator Mansions, Cash: Triller Is Shelling Out for Talent (New York Times)

New York Times: Fancy Cars, Fine Dining, Creator Mansions, Cash: Triller Is Shelling Out for Talent. “Founded in 2015, Triller bills itself as an app for making professional-looking music videos, quickly. Functionally, it’s different from TikTok: it has different editing tools; its users can’t ‘duet,’ or react to videos; and while it offers top singles and hit songs, it lacks the extensive library of sounds and mash-ups that TikTok users employ to express themselves.”

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