Loyola Marymount University: Snapchat, Instagram Linked to Alcohol Abuse Among College Students

Loyola Marymount University: Snapchat, Instagram Linked to Alcohol Abuse Among College Students. “Exposure to alcohol-related content on social media is associated with increased drinking among college students, according to several new studies from researchers at Loyola Marymount University. The effect stems from perceptions of drinking norms — the idea that everyone else is drinking, or drinking a lot, which in turn drives how much or how often college students really do consume alcohol, said Joe LaBrie, LMU psychology professor and lead author of the studies.”

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