Sacramento Bee: How an octogenarian’s TikTok videos struck social media gold for Sacramento History Museum

The Sacramento Bee: How an octogenarian’s TikTok videos struck social media gold for Sacramento History Museum. “[Howard] Hatch is an octogenarian docent who has volunteered at the museum for 22 years. In a few short videos, he became a globally famous TikTok star, and the museum’s not-so-secret weapon. On camera, Hatch sports a denim apron adorned with a ‘CA Grown’ pin, thin wiry spectacles and a gentlemanly demeanor. He comes across as a clear outsider, and his own disbelief at the channel’s success just might be its biggest appeal.” You know what’s really funny? I first found this article via a newspaper in Malaysia!

Leave a Reply

%d bloggers like this: