Marketplace: Admit it, you rank your friends by how much they annoy you. Now, Google’s doing it for websites.

Marketplace: Admit it, you rank your friends by how much they annoy you. Now, Google’s doing it for websites.. “By the end of the month, Google will change how it ranks websites, so that ones that are harder to load are ranked lower. Will that make websites less annoying? Simon Schnieders founded the search engine optimization agency Blue Array. He said Google’s changes are likely to help. The following is an edited transcript of our conversation.”