Study: TikTok, livestreaming, and ‘creator economy’ quickly changing social apps landscape (USA Today)

USA Today: Study: TikTok, livestreaming, and ‘creator economy’ quickly changing social apps landscape. “This year alone, consumers have already downloaded more than 9.2 billion apps and are expected to spend 740 billion hours on them. That includes an estimated 548 billion hours of them live streaming—in top apps including TikTok, Twitch and Instagram, according to mobile data and analytics tracker App Annie in its ‘The Evolution of Social Media Report’ released Monday.”

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