Wales Online: Social media gambling adverts ‘more appealing to children than adults’ – research

Wales Online: Social media gambling adverts ‘more appealing to children than adults’ – research. “A study carried out by the University of Bristol found that disguised gambling marketing and adverts for esports betting proved particularly enticing for under 25s, as they triggered positive emotions. More than 650 children, young people and adults across the UK were surveyed between May and July 2021, with the vast majority of the adults stating they felt wary or annoyed by gambling adverts, whereas children mainly reacted positively.”

Leave a Reply

%d bloggers like this: