Mother Jones: How Wellness Influencers Became Cheerleaders for Putin’s War

Mother Jones: How Wellness Influencers Became Cheerleaders for Putin’s War. “The path of disinformation follows a clear pattern. It starts in the shadows of the internet, where crusaders share some conspiracy with their die-hard followers. But these communities are not locked rooms—rather, people with overlapping interests flow in and out, grabbing pieces of disinformation that align with their own interests and then spreading it to their followers, who in turn do the same. In the last few weeks, I’ve watched this happen in real time, as natural-living Instagram accounts turn wild theories about US-supported biolabs in Ukraine into pastel-hued memes.”

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