How to Audit Social Media Marketing: A 9-Step Checklist (Social Media Examiner)

Social Media Examiner: How to Audit Social Media Marketing: A 9-Step Checklist. “Need to develop a new social media marketing strategy? Wondering how to audit your current social actions to see what’s working and what isn’t? In this article, you’ll discover a nine-step checklist to audit and adjust your social media strategy for the future.” A really good overview of marketing metrics and what to look for/think about without getting ridiculously in the weeds.

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