WIRED: Startup T2 Wants to Terminate Twitter

WIRED: Startup T2 Wants to Terminate Twitter. “IN MID-2021, GABOR Cselle bought a $15 Moleskine notebook to sketch out ideas for new startups. On the first page, he wrote ‘T2’ and began taking notes for a better version of Twitter. Cselle had sold startups to Google and Twitter and worked at both companies. (He was at the time at Google for a second stint, as a director at Area 120, its startup incubator.) But he couldn’t figure out how to draw people away from ‘T1’—the original Twitter—and set the idea aside.”