Washington Post: Leaked files reveal reputation-management firm’s deceptive tactics
Washington Post: Leaked files reveal reputation-management firm’s deceptive tactics. “They look at first glance like ordinary news outlets serving up headlines from around the world. The hundreds of websites, seemingly unconnected to one another, come in six languages and purport to cover far-flung cities such as Paris, London and Chicago. But beneath the surface, the sites have something in common: They host frothy stories about clients of a little-known reputation-management company that promises to remake the online images of its customers.”