Rolling Stone: People Are Getting Pregnant on TikTok’s Trendy ‘On-Demand’ Birth Control

Rolling Stone: People Are Getting Pregnant on TikTok’s Trendy ‘On-Demand’ Birth Control. “But EvoFem Biosciences has mounted an aggressive marketing campaign, presenting Phexxi as a standalone birth control — the Annie Murphy commercial racked up more than 2 billion impressions. And with its popularity on TikTok, where videos tagged #phexxi have a combined 2.3 million views, there is high demand for the product. According to the company, a little more than 100,000 women hold Phexxi prescriptions today in the United States. Yet in crowd-sourced databases and online forums, alongside some rave reviews of Phexxi, are dozens of women reporting pregnancies while using the drug.”