EurekAlert: Social media data used to predict retail failure . “Researchers have used a combination of social media and transport data to predict the likelihood that a given retail business will succeed or fail. Using information from ten different cities around the world, the researchers, led by the University of Cambridge, have developed a model that can predict with 80% accuracy whether a new business will fail within six months.”
CTV News: With grid now crowdsourced, digital maps can steer you wrong. “For centuries, people have relied on maps to figure out where they are and where they’re going. But today’s digital maps — seemingly more precise than ever –aren’t always as dependable as they appear.”
MakeUseOf: Useful Tools to Help You Unfollow Non-Followers on Twitter. “Twitter has become a hotbed of social media activity in recent years. Some of it good and some of it not so much. Like all social media, keeping tabs on those who follow you, as well as those you follow, is essential for getting the most out of your experience. Since Twitter has limits on how many people you can follow, you want to make sure you are following the best people. If you are on the platform for business and require many followers, you need to clear out your followers list.” I wouldn’t use any of these, but I can see if you’re a business and looking for engagement that it would be a strategy to not follow non-followers.
CBC: Ottawa’s corporate registry rife with faulty information. “A public registry of federal corporations is riddled with thousands of errors and omissions because too many business owners are failing to keep the federal government in the loop about basic corporate information, says an audit by Corporations Canada. And when the federal agency confronted the delinquent corporations with those problems, fewer than half fixed them.”
CNET: Google reportedly had deal with Mastercard to track retail sales. “Google and Mastercard formed a secret partnership to track whether online ads led to a sale at a physical store, Bloomberg reported Thursday. Neither company has publicly announced the business partnership, which gave Google an invaluable tool for measuring retail spending, Bloomberg reported. Google paid Mastercard millions of dollars for the data, the news outlet reported, citing unidentified people with knowledge of the deal.”
Virginia Tech: University Libraries receives grant to preserve history of company town Fries, Virginia. “The University Libraries’ Special Collections department received a $68,722 grant to preserve and make accessible decades of materials that tell the complex story of Fries, Virginia, and its textile mill.”
The Verge: How An International Hacker Network Turned Stolen Press Releases Into $100 Million. “Newswires like Business Wire are clearinghouses for corporate information, holding press releases, regulatory announcements, and other market-moving information under strict embargo before sending it out to the world. Over a period of at least five years, three US newswires were hacked using a variety of methods from SQL injections and phishing emails to data-stealing malware and illicitly acquired login credentials.”