Philadelphia Inquirer: Deepfakes meet cheesesteaks as Steak-umm rolls out a provocative marketing campaign
Philadelphia Inquirer: Deepfakes meet cheesesteaks as Steak-umm rolls out a provocative marketing campaign. “Steak-umm is using this video for a new ad campaign, rolled out Oct. 31. But the West Chester-based food company is not using it to sell frozen steak slabs. It is sharing an entirely different message. It wants to demonstrate the sinister side of artificial intelligence. The four-minute video of the ‘carnivorous’ vegans is a deepfake.”