Google Blog: Jacquard and Google Arts and Culture weave tech into art . “Words that appear out of white tapestries. Music that streams out of black fabric. A mysterious blue cloth-draped spiral that guides you with light and sound. It may sound like a fantasy novel, but these are real works of art made possible with Jacquard by Google. Combining advanced hardware and software technology with textile and manufacturing know-how, Jacquard helps designers make digital experiences out of everyday objects.”
Footwear News: How Digitizing Material Swatches Can Save Both Money and the Environment. “Some brands like Adidas and Rothy’s are making shoes out of recycled plastic. Others are turning to wine corks and organic cotton. As sustainability initiatives are accelerating throughout the footwear industry, experts suggest that there is still a lot of waste and inefficiency in the sourcing and production process. As a result, many companies are embracing digital solutions that allow them to explore materials without searching through pages of swatch books. With digitization, fewer samples need to be made and distributed from the outset; only the final selection of fabrics needs to be looked at in person.”
Esquire Middle East: The Zay Initiative: the digital archive built to preserve Arab heritage. “… few of us rarely take the time to appreciate and understanding of how our aesthetic choices actual impact and reflect the culture that surrounds us – and, before we know it, we’re on to the next thing. Hoping to preserve this element of Arab culture is The Zay Initiative. Launching this month, the unique, non-profit organization is dedicated to the preservation of Arab heritage through the documentation and conservation of traditional clothing from the MENA region.”
The Williams Record: New style Instagram features underrepresented student fashions . “Cris Young ’22, who spearheaded the project, proposed the concept on her personal finsta. Young had initially applied to work for Humans of Williams (an account modeled after Brandon Stanton’s popular Humans of New York page) but was not accepted. Young then decided to create an alternative account dedicated to style and inspired by @fashionatbrown from Brown University.”
CNET: YouTube’s new fashion page is ready to walk the runway. “/Fashion will feature videos from YouTube creators, a ‘Beauty Today’ section, livestreams of runway shows and collaborations with brands like Louis Vuitton and Dior.”
Fashionista: The Internet Helped Turn Fashion Into One Big, Self-Aware Meme. “Our collective obsession with all things archival was born, ostensibly, from a reverence for fashion’s great designers, which is what makes the current state of archive-referential fashion so curious. The appreciation for the clothing of yore was largely fostered in online communities where interested parties could discuss early-2000s Raf Simons, reminisce about John Galliano’s years at Dior or share their Japan-based proxies for rare Comme des Garçons. But, the internet — the very thing that helped democratize fashion and spread the gospel of revered designers in the first place — is also what’s at the root of the very odd moment we’re witnessing across the industry.” Unusually scholarly and erudite.
Daily Collegian: How thrift Instagram accounts cater to Penn State students’ vintage needs. “A recent fashion trend — thrifting and repurposing clothing items — has taken over Penn State in a big way. Vintage clothing accounts have taken over Instagram, with their target audiences being teens and young adults in college.”