Search Engine Land: Google’s new #SmallThanks Hub automatically creates digital & printed marketing assets for SMBs. “In a move to help SMBs — as well as drive up its verified business listings — Google has launched #SmallThanks Hub, an online resource that creates customized digital marketing content and printed materials based on Google reviews.”
Moz: Yes, Competitors Can Edit Your Listing on Google My Business. “I decided to write this article in response to a recent article that was published over at CBSDFW. The article was one of many stories about how spammers update legitimate information on Google as a way to send more leads somewhere else. This might shock some readers, but it was old news to me since spam of this nature on Google Maps has been a problem for almost a decade.”
This echoes the problems I had managing a Google My Business listing for years, including one memorable weekend when spammers/pranksters/what have you had managed to mark the business closed when it wasn’t. If you’ve got a Google My Business listing you have to keep a close eye on it. Don’t rely on Google to alert you to anything.
Search Engine Land: Dear Google: 4 suggestions for fixing your massive problem with fake reviews. “If you’re reading this, you already know that fake reviews on Google have been a hot topic lately — and it appears the problem is getting a lot worse, resulting in a huge headache for small business owners. Rather than outlining all the issues and turning this post into a huge rant, I wanted to offer some suggestions that I think would help solve some of the major issues we are seeing in the Local SEO world.”
SEO Roundtable: Officially Live: Google My Business Launches Website Builder. “Earlier this year, Google was beta testing a website builder for Google My Business customers. Well, that tool is now available globally for any business within Google My Business.”
Okanagan Edge: We’re not closed, Google. “A local business owner is sounding a warning after Google continues to mistakenly list her business as closed. Sarah Coffey, who runs Kelowna’s Unless Market, said the mistake appeared on Google searches shortly after she moved the business to a new location in January.”
The SEM Post: Google Becoming More Aggressive With “People Also Search” in Local Results. “Site owners have become used to Google suggesting other businesses when viewing the local results for a business, but Google usually relegates that to the very bottom of the listing, after all the other details for the business such as reviews, ratings and other business info. But looks like they are testing a more aggressive approach that seems Google placing these alternative businesses WITHIN the local information for the business being viewed.” How friendly to local business. Not.
Google Local Guides can now make lists of saved places. “This new functionality is available for anyone with Local Guide Level 4 and up and allows them to sort places into groups such as ‘Favorites’, ‘Want to go,’ or any custom list they want to create. For now, the feature is only available on Android, but Google does say it’s coming to desktop and iOS users soon.”