Recode: Here’s how much social media stars get paid to post ads. “Last November, actress Olivia Munn posted a video to her Instagram in preparation for the holidays: She wore green and red pajamas, she cooked a holiday turkey and she lounged on the couch with her two sweater-clad dogs. She also watched her favorite Christmas movie — thanks to her cable setup from Xfinity. ‘Happy Holidays! From Olivia Munn + Xfinity,’ the video’s tagline read. Munn may actually love Xfinity, but in this case she was hawking the product for Comcast* to her 1.8 million followers. ”
Lifehacker: Seven Tips to Make Your Instagram Feed Stand Out. “So you’ve had Instagram for a while and you upload photos regularly, but nobody seems to care. No likes, no follows, and no comments. Boo. Give these tips a try, you sad instagrammer you.” Better than these kinds of lists normally are, which is why I’m including it here.
Motherboard: Inside the Insane Plan to Build an Unofficial Archive of All of Instagram. “Redditors are no stranger to what may outwardly seem to be pointless collaborative projects. In fact, that’s kind of their specialty. Earlier this year, the Place project saw thousands of users come together to draw on a giant digital canvas, but at around the same time the folks over at r/DataHoarder, a community of self-described ‘digital librarians,’ were planting the seeds for something far larger—in principle anyway. The idea was to create a distributed archive of all of Instagram.” Wow! Wow? Wow…?!
Phys.org: Algorithm uses Instagram posts to advise tourists on attractions most favoured by locals. “Programmers from ITMO University created a computer algorithm that guides tourists to places of interest that are most popular with locals based on their Instagram posts. To test the algorithm, the team analyzed Instagram photos taken in Saint Petersburg and compiled a list of museums, cafes, streets and event venues preferred by the residents of Russia’s northern capital, thus providing local suggestions to tourists. The results of the research were presented at the International Conference on Computational Science and published in Procedia Computer Science.”
TechCrunch: Instagram test feature lets users share Stories straight to Facebook . “To boost the popularity of Stories, Facebook could turn to its photo-centric sister app. In a new feature test first spotted by the Next Web’s Matt Navarra and Twitter user @mruiandre, some users are seeing an option to share Instagram Stories directly to the main Facebook app. Instagram has since confirmed that the feature is indeed in testing.”
Artsy: Why a Young Chicana Artist Is Posting Images of Her Community to LACMA’s Instagram. “Los Angeles County Museum of Art director Michael Govan first came across the work of Guadalupe Rosales, the museum’s first Instagram artist-in-residence, last year at a Vincent Price Art Museum exhibition. A monitor had been playing a silent loop of screenshots from her Instagram account Veteranas and Rucas, a collection of painstakingly crowdsourced photographs of Southern California Latina youth culture: images from the ’90s and earlier that depict young women posing at proms and raves and in their childhood bedrooms; sorting through their vinyl collections; or leaning, bikini-clad, against lowrider cars.”
Quartz: Instagram says those perfect-looking photos just don’t produce the results they used to. “Here’s a tip for you the next time you’re about to post a photo to Instagram of your perfect-looking avocado toast, neatly positioned beside your folded sunglasses and a cappuccino with the heart drawn in the foam: Don’t. An expertly curated feed of flawless imagery just doesn’t produce the same results it used to, according to a group of Instagram’s in-house experts. So enough with perfectly lit selfies—and stop treating breakfast like a fashion shoot.”