UK pharmacy giant Boots now has a digital archive. “Now images offering a snapshot of the health and beauty giant’s 168-year history – including its iconic buildings, products and adverts – have resurfaced and been made available to the public. Nottingham’s largest firm has launched a new digital archive consisting of about 20,000 documents that can be accessed for free via a new dedicated online catalogue.”
Oooh, very nice, Bing. From Search Engine Land: Bing launches bots for local businesses. “In April, Matt McGee spotted the appearance of chat functionality for selected Seattle-area restaurants. That is now rolling out officially (still only to restaurants) through Bing Places and the newly launched Business Bot program. Microsoft will automatically create a bot from the data in Bing Places.”
AdNews: Google admits AdWords was too complex for small businesses. “Google has admitted its AdWords product became too complex for everyday small business owners to leverage, which led the digital giant to overhaul the offering and the launch of a regional roadshow.”
DNAInfo Chicago: Is Your Favorite Restaurant Making You Sick? Site Tracks Foodborne Illness. “Dining Grades converts data from public health inspection scores into a letter grade system. Users can view restaurants and their safety records on a searchable map. Because food inspection rating systems differ across state lines, Dr. Harlan Stueven said he wanted to create a consistent rating scheme using pure, unbiased data.” Does not have all cities yet and is at this writing running a bit slowly.
CNET: Google Tango bringing indoor AR mapping to 400 Lowe’s stores. “On-screen directions show you where the paint is when you hold up your phone. And how to get there. Maybe, even, remember where you shopped last. Lowe’s hardware stores have already been experimenting with indoor mapping via Google Tango, and now 400 stores will be indoor-mapped in the future.”
TechCrunch: Snapchat launches self-serve ad manager . “Snap Inc wants the ad dollars of smaller businesses, not just giant brands. So today it’s launching its new self-serve ad manager for buying video Snap Ads. There’s also the new Snapchat Mobile Dashboard for tracking campaigns from your phone, and the Business Manager site for configuring the roles and permissions of team members.”
Engadget: Facebook tests in-app store loyalty programs. “Facebook doesn’t just want you to tap on ads — it wants you to head to the store. TechCrunch has learned that the social network is testing a Facebook Rewards loyalty program that offers perks when you scan a personal QR code (tucked within the Facebook mobile app, naturally) at an eligible store. It’s just a ‘small test,’ according to the company, and there’s no certainty that it’ll become widely available. However, there are more than a few incentives for Facebook to make Rewards widely available.”