June 12, 2023

The Wrap: Studios Say They Hate Piracy – but It Offers a Treasure Trove of Data | Charts

The Wrap: Studios Say They Hate Piracy – but It Offers a Treasure Trove of Data | Charts. “Media piracy is on the rise lately, as consumers facing a crackdown on password sharing and rising subscription costs turn to the illegal downloads known as torrents or unlicensed websites…. Yet there’s an upside to piracy that few in the industry care to openly discuss: The information gleaned from illicit streaming and downloads can give a glimpse into consumer tastes, and potentially guide streamers to new audiences or programming.”

Research & Opinion 0
November 29, 2022

Phys .org: Social media can be a lifesaver for new international ventures

Phys .org: Social media can be a lifesaver for new international ventures. “The use of social media can be beneficial to international new ventures and help them to survive. A new study from the University of Vaasa, Finland, shows that newly established international firms and start-ups with limited resources can effectively use social media to learn about their new foreign markets and customers in a fast and inexpensive way.”

Research & Opinion 0
April 8, 2017

The Intercept: Facebook Failed to Protect 30 Million Users From Having Their Data Harvested by Trump Campaign Affiliate

The Intercept: Facebook Failed to Protect 30 Million Users From Having Their Data Harvested by Trump Campaign Affiliate. “The Intercept interviewed five individuals familiar with [Aleksandr] Kogan’s work for SCL. All declined to be identified, citing concerns about an ongoing inquiry at Cambridge and fears of possible litigation. Two sources familiar with the SCL project told The Intercept that Kogan had arranged for more than 100,000 people to complete the Facebook survey and download an app. A third source with direct knowledge of the project said that Global Science Research obtained data from 185,000 survey participants as well as their Facebook friends. The source said that this group of 185,000 was recruited through a data company, not Mechanical Turk, and that it yielded 30 million usable profiles. No one in this larger group of 30 million knew that “likes” and demographic data from their Facebook profiles were being harvested by […]

Security & Legal Issues 0
October 20, 2016

Google Announces Google Surveys 360

Google has announced Google Surveys 360. “Now for the first time, marketers of all types can get fast, accurate market research — in combination with their marketing performance and analytics data — to help them make key business decisions at the speed of today’s digital world. Google Surveys 360 makes doing market research as easy as buying an airline ticket with your favorite app. It’s available for purchase today in the U.S and Canada as part of the Analytics 360 Suite.”

New Resources 0
July 29, 2016

Database of Survey Responses by Millennials

Now available: a database of responses to surveys by millennials. “Whatsgoodly claims to be ‘the largest database of millennial attitudes,’ and is now searchable by anyone. Via a familiar Google-ish search bar (and corresponding ‘I’m feeling Goodly’ button), you can find surveys on just about anything.”

New Resources 0

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