Social Media Examiner: How to Create Social Media Images With Google Drawings

Social Media Examiner: How to Create Social Media Images With Google Drawings. “Want to create social media images without purchasing expensive software? Looking for a solution you can access from any computer? In this article, you’ll learn how to create professional-looking images using Google Drawings.”

Social Media Examiner: How to Add a Facebook Virtual Event to Your Launch Strategy

Social Media Examiner: How to Add a Facebook Virtual Event to Your Launch Strategy. “Do you host online events, webinars, or product launches? Wondering how to incorporate Facebook events into your marketing strategy? In this article, you’ll discover how to create and host a virtual Facebook event.”

Harvard Business Review: A Study Shows the Best Times of Day to Post to Social Media

Harvard Business Review: A Study Shows the Best Times of Day to Post to Social Media . “Our research on circadian rhythms suggests that content platforms like CNN, ESPN, National Geographic, and others can enhance their profit payoffs by at least 8% simply by posting content following the biological responses of their audience’s sleep-wake cycles and targeting content types to when the audience is most naturally receptive to it.”

Social Media Explorer: Free Video Creation Tools for Social Media Marketers on a Budget

Social Media Explorer: Free Video Creation Tools for Social Media Marketers on a Budget. “In this post, you’ll find professional-level video editing software for Mac and Windows, mobile apps for quick compilations, screen and video recording tools, and instant GIF and thumbnail builders. But before we jump into reviewing them, let’s take a moment and recall few video publishing trends you should keep in mind before hitting the ‘Share’ button.”

Engadget: Who controls your data?

Engadget: Who controls your data?. “Our phones are not only tools that help us organize our day but also sophisticated monitoring devices that we voluntarily feed with interactions we think are private. The questions we ask Google, for instance, can be more honest than the ones we ask our loved ones — a ‘digital truth serum,’ as ex-Googler and author Seth Stephens-Davidowitz writes in Everybody Lies: Big Data, New Data, and What the Internet Can Tell Us About Who We Really Are. Hoover up these data points and combine them with all of our other devices — smart TVs, fitness trackers, cookies that stalk us across the web — and there exists an ambient, ongoing accumulation of our habits to the tune of about 2.5 quintillion (that’s a million trillion) bytes of data per day.”

Washington Post: Google researchers say the tech industry has contributed to an ‘attention crisis’

Washington Post: Google researchers say the tech industry has contributed to an ‘attention crisis’. “Google released a new paper written by its own user experience researchers that delves into the reasons that we can’t put down our phones, and starts to explore what companies can do about it. It also calls on the technology industry to reexamine the way it ties engagement to success — noting that capturing people’s attention is not necessarily the best way to measure whether they’re satisfied with a product.”

University of Arkansas: Crowdfunding Pitches as Genre Writing

University of Arkansas: Crowdfunding Pitches as Genre Writing. “Adam Pope, visiting assistant professor of English in the J. William Fulbright College of Arts & Sciences, has developed a technique for analyzing successful crowdfunding pitches using the same methods used for other professional writing genres. He explains his technique and methods of teaching it to writing students in his article, ‘Understanding the Writing Demands of Crowdfunding Campaigns with the Genre-Mapping Report,’ published in Business and Professional Communication Quarterly.”