Tubefilter: YouTube Facing Lawsuit That Alleges Toy Unboxing Videos Are “Abusive Advertising Practices” Aimed At Children

Tubefilter: YouTube Facing Lawsuit That Alleges Toy Unboxing Videos Are “Abusive Advertising Practices” Aimed At Children. “A Brazilian lawsuit filed against YouTube’s owner Google is raising questions about whether toy unboxing videos are manipulating kids — and whether similar suits could eventually be filed in the U.S., citing laws that prohibit aggressive marketing to children.”

AdAge: Kidfluencers’ Rampant YouTube Marketing Is A Minefield For Google

AdAge: Kidfluencers’ Rampant YouTube Marketing Is A Minefield For Google. “Since it was founded in 2005, YouTube has operated beyond the reach of rules that govern advertising on traditional television. But the site has grown so large and influential that the days of light-touch regulation may soon be over. Kids’ programming is where the crackdown is most likely. The problem with sponsored content is that it’s not always clear what’s an ad. Kids are particularly vulnerable to being manipulated by paid clips that masquerade as legitimate content. On TV, the ground rules are clearer: Ads come when the show takes a break.”

Social Media Examiner: How to Promote Your Live Event on Facebook

Social Media Examiner: How to Promote Your Live Event on Facebook. “Are you planning a live event? Wondering how to use Facebook marketing to reach and stay in touch with attendees? In this article, you’ll discover how to promote your live event or conference on Facebook before, during, and after the show.”

Collect Space: Apollo Press Kits website showcases moon landing media guides

Collect Space: Apollo Press Kits website showcases moon landing media guides. ” A new online archive is showcasing the original guides to the historic Apollo 11 moon landing mission: 50-year-old press kits. [The site], curated by David Meerman Scott, offers free access to high-quality scans of more than three dozen company, contractor and government-prepared press kits that documented the diverse aspects of the historic 1969 lunar expedition. “

How to Market on Reddit: A Guide for Businesses (Social Media Examiner)

Social Media Examiner: How to Market on Reddit: A Guide for Businesses. “Are you looking to expand your marketing outside the traditional social platforms? Have you considered Reddit? In this article, you’ll learn how to market your business on Reddit.” Some things in the article are specific to Reddit, but a lot of it is just “how to market and do outreach on a community site without being a complete putz.”

Social Media Examiner: How to Write Instagram Captions That Improve Engagement

Social Media Examiner: How to Write Instagram Captions That Improve Engagement. “Do you want to improve your Instagram post engagement? Wondering how to write strong Instagram captions that move people to action? In this article, you’ll discover how to create appealing Instagram captions that clearly communicate your marketing messages and encourage people to act.”