BetaNews: Facebook to launch its Clear History tool later this year — to the joy of privacy advocates and the pain of advertisers. “Facebook is no stranger to privacy-related controversy, and to try to counter some of this the social network announced in the middle of last year that it planned to give users a ‘clear history’ feature. Although first talked about in May, no progress has been visible on this front, but Facebook’s CFO, David Wehner, has now said that the feature will be launching later this year.” I’ll believe it when I see it.
Neowin: YouTube stops advertising on anti-vaccine promotional content. “In a statement issued on Friday, YouTube told BuzzFeed that it would stop showing advertisements on channels that support anti-vaccination as this type of content is in clear violation of the company’s policy that prohibits ‘the monetization of videos with dangerous and harmful content’.”
Los Angeles Times: Facebook decided which users are interested in Nazis — and let advertisers target them directly. “Facebook makes money by charging advertisers to reach just the right audience for their message — even when that audience is made up of people interested in the perpetrators of the Holocaust or explicitly neo-Nazi music. Despite promises of greater oversight following past advertising scandals, a Times review shows that Facebook has continued to allow advertisers to target hundreds of thousands of users the social media firm believes are curious about topics such as ‘Joseph Goebbels,’ ‘Josef Mengele,’ ‘Heinrich Himmler,’ the neo-nazi punk band Skrewdriver and Benito Mussolini’s long-defunct National Fascist Party.”
WARC: Internet in decline beyond Google and Facebook. “Total internet advertising spend – including desktop, mobile, and tablet – will decline by 7.2% this year, if you take the Google and Facebook ‘duopoly’ out of the equation…. Combined, the duopoly’s share of the global online ad market is expected to rise to 61.4% (up from 56.4% in 2018), with combined ad income forecast to reach $176.4 billion – an increase of 22%.”
Neowin: Twitter expands political ad transparency tools to EU, India, and Australia . “Twitter has announced that it’s bringing political ad rules to European Union member states, India, and Australia, following a rollout last year in the United States. The transparency effort consists of the Political Campaigning Policy, which defines political content, and the Ads Transparency Center (ATC), where users can dig into information about political advertisers.”
Business Standard: Pre-verification process for political ads being put in place: FB, Google tell HC. “Facebook, Google and YouTube told the Bombay High Court Monday that they are putting in place strict ‘pre-verification processes’ for online political advertisements on their platforms in India ahead of the Lok Sabha elections.”
BuzzFeed News: Here’s How One Of Facebook’s Biggest Anti-Vax Communities Built Its Massive Network. “While Facebook is mulling over exactly how to combat a topic as complex and emotional as the anti-vaccination misinformation, members of its community continue to use the site’s tools to promote themselves. For a clear look at how this simple, ad-driven feedback loop works, let’s take a look at ‘Stop Mandatory Vaccination,’ one of the more prolific Facebook communities for anti-vaxxers.”