CNN: In the overlooked world of LinkedIn influencers, a plumber finds a following
CNN: In the overlooked world of LinkedIn influencers, a plumber finds a following. “At Texas Green Plumbing, a residential plumbing company in Dallas, the setup resembles a traditional workplace: a reception area, several offices and a training space. But one room has been transformed into a home-made studio decked out with a microphone, video camera, lights and a backdrop that features shelves held up by pipes. That’s where Roger Wakefield, a 56-year-old plumber and owner of the company, spends half of each week filming advice and how-to videos — with the help of a hired videographer — to post to his thousands of followers on LinkedIn, as well as other social media channels.”