The Verge: I tried replacing Google with TikTok, and it worked better than I thought

The Verge: I tried replacing Google with TikTok, and it worked better than I thought. “What I found was, in a sense, not terribly surprising: there are things for which TikTok is an absolutely useful search engine, even if TikTok’s algorithm and content aren’t quite tuned for that yet. But for what Google does best, there’s no competition. Ultimately, I don’t think Google is actually nervous about TikTok’s growing search prowess. But YouTube probably should be.”

Cornell Chronicle: Fairer ranking system diversifies search results

Cornell Chronicle: Fairer ranking system diversifies search results. “Cornell researchers have developed a fairer system for recommendations – from hotels to jobs to videos – so a few top hits don’t get all the exposure. The new ranking system still provides relevant options, but divides user attention more equitably across search results. It can be applied to online markets such as travel sites, hiring platforms and news aggregators.”

Washington Post: Scams are showing up at the top of online searches

Washington Post: Scams are showing up at the top of online searches. “Add one more to the list of online places bad guys are hiding: the very top of search results. Nasty scams and malware are preying on your trust by hiding behind the ads that sit on top of search pages. Google, DuckDuckGo and Bing are being paid to put them in front of us, and they haven’t figured out how to stop it.” The link I’ve put in this item is a gift article, so you’ll be able to read it even if you’re not a WP subscriber.

Search Engine Journal: Google Announces September 2022 Core Algorithm Update

Search Engine Journal: Google Announces September 2022 Core Algorithm Update. “Google announced a Core Algorithm Update on September 12, 2022. The official Google list of announced updates stated that it will take up to two weeks to finish rolling out. The initial response from the search community was generally positive although some affiliate marketing Facebook groups were noticeably muted.”

Search Engine Land: Google helpful content update is now done rolling out

Search Engine Land: Google helpful content update is now done rolling out. “Google has confirmed that the helpful content update is now finished rolling out. The update took 15 days to roll out, starting on August 25, 2022 and ending on September 9, 2022. Google has posted it completed today, September 9th. As a reminder, Google’s helpful content update is a sitewide signal. It targets websites that have a relatively high amount of unsatisfying or unhelpful content, where the content is written for search engines first.”

Poll: Only 20% Noticed Ranking Changes After Google’s Helpful Content Update

Search Engine Roundtable: Poll: Only 20% Noticed Ranking Changes After Google’s Helpful Content Update. “As we have reported, so far, the Google helpful content update seems pretty minor in terms of what SEOs and tools are picking up, despite what we all thought would happen. Keep in mind, that the update is not done and we do expect more from it. A recent poll by Aleyda Solis confirmed that, showing that only 20% of SEOs noticed ranking changes, either positive or negative, since the update.”

Search Engine Journal: Google helpful content update is now rolling out

Search Engine Land: Google helpful content update is now rolling out. “Google has started to roll out the new helpful content update that it pre-announced last week. As a reminder, Google’s helpful content update is a sitewide signal. It targets websites that have a relatively high amount of unsatisfying or unhelpful content, where the content is written for search engines first. In short, did you write that piece of content to rank on Google or did you write it to help users?”

ReviewGeek: Why I Hate Google’s New Search Interface

ReviewGeek: Why I Hate Google’s New Search Interface. “Over the last week or so, you may have noticed a drastic change to the ‘All, Shopping, News, Images, Videos, More’ shortcut buttons under the search bar after you Google something. Or, maybe you noticed they’re missing entirely. Instead of the options we’ve all enjoyed for years, it looks like Google is A/B testing a big visual overhaul, and it’s a convoluted mess.”