Mashable: Pebble, a Twitter alternative that launched during the Musk era, is shutting down. “Pebble, which recently underwent its own name change from its previous moniker T2, has announced that it will be shutting down on November 1. The platform is the first of the many Twitter alternatives to launch after Musk to close down.”
TechCrunch: Twitter/X rival T2 rebrands as ‘Pebble,’ saying the old name was never meant to be permanent . “An X challenger didn’t hide its ambitions to take on the social network formerly known as Twitter when it dubbed itself T2 at launch, but now that name — one which indicates a desire to build a Twitter clone — is no more. The company announced on its platform that the would-be X rival will now be called ‘Pebble.'” “Like the smartwatch?” said my not-quite-keeping-up memory.
WIRED: Startup T2 Wants to Terminate Twitter. “IN MID-2021, GABOR Cselle bought a $15 Moleskine notebook to sketch out ideas for new startups. On the first page, he wrote ‘T2’ and began taking notes for a better version of Twitter. Cselle had sold startups to Google and Twitter and worked at both companies. (He was at the time at Google for a second stint, as a director at Area 120, its startup incubator.) But he couldn’t figure out how to draw people away from ‘T1’—the original Twitter—and set the idea aside.”