CNET: Tumblr’s a rare safe haven amid all of the internet’s ugliness. “…to really understand Tumblr’s value, it’s important to look beyond growth statistics. Despite the decline, there’s life in it yet, what with a current tally of 475 active million blogs, according to the platform’s own stats. What’s more, that life consists of vibrant micro-communities — fonts of creativity and places for people to explore their passions.”
Be warned, this is a family-sized bucket of bugnuts. Mashable: The 7 best Tumblr scams of all time . “For me, and at least a few others, it’s hard to leave the bizarrely unique social sphere of a site like Tumblr. The news that Verizon recently sold the website to Automattic (the owners of WordPress) barely fazed us. There are legitimate reasons why we’ve stuck around for so long, most of all for the personal, tight-knit community early internet message boards and fan sites were known for. It’s almost like a semi-private group chat, where you can be out as LGBTQ, hyperfixate on weird shit, and openly kin Naruto (do not ask). The nature of the Tumblr ‘bubble’ also allows a lot of messed-up shit to breed like crazy.”
Boing Boing: Announcement of Tumblr’s sale to WordPress classified as pornography by Tumblr’s notorious “adult content” filter. “The filter is a piece of unadulterated, unsalvageable garbage. Its awfulness is hard to overstate, but it can be neatly illustrated by this Bruce Sterling post, which reveals that the Tumblr porn filter blocked Sterling’s post of a screenshot of a news story about the acquisition, which includes the happy coda, ‘This decision cannot be appealed.'”
TechCrunch: Verizon is selling Tumblr to WordPress parent, Automattic. “Six years after Yahoo purchased Tumblr for north of $1 billion, its parent corporation is selling the once dominant blogging platform. WordPress owner Automattic Inc. has agreed to take the service off of Verizon’s hands. Terms of the deal are undisclosed, but the number is ‘nominal,’ compared to its original asking price, per an article in The Wall Street Journal.” Axios is reporting that it was less than $20 million. From $1 billion purchase by Yahoo to reportedly less than $20 million. And just to make this as fun as possible, I’ll note that the sale price of Tumblr was apparently less than Marissa Mayer’s severance pay of $23 million.
BuzzFeed News: Pornhub Is “Extremely Interested” In Acquiring Tumblr. “Pornhub Vice President Corey Price said in an email to BuzzFeed News that the porn-streaming giant is extremely interested in buying Tumblr, the once uniquely horny hub for young women and queer people that banned adult content last December to the disappointment of many of its users. Price said that restoring Tumblr’s NSFW edge would be central to their acquisition of it, were it to actually happen.”
The Verge: Verizon is looking to sell Tumblr after squandering its potential. “Verizon is seeking a buyer for Tumblr, the blogging platform it acquired along with other Yahoo assets in 2017. The Wall Street Journal reports that Verizon has approached other companies in recent weeks that could be potential new homes for Tumblr. The platform hosts 465.4 million blogs and 172 billion posts, according to its about page. The Journal notes that the sale process ‘is ongoing’ and might not result in any transaction.”
TechCrunch: Tumblr – finally – enables HTTPS for all accounts. “Better late than never, Tumblr has rolled out HTTPS across its entire site.”