UGA Today: UGA Libraries to preserve local public broadcasts. “Some 4,000 hours of programming produced by public radio and television stations between 1941 and 1999 will be digitized and made available to the public, thanks to a federal grant for the Brown Media Archives at the University of Georgia Libraries.”
Digital Library of Georgia: Red and Black available on Georgia Historic Newspapers site; crowdfunding campaign to digitize back issues. “The Digital Library of Georgia (DLG) is pleased to announce the availability of the Red and Black in the Georgia Historic Newspapers Archive (GHN)… Since 1893, the Red and Black has provided a training ground for University of Georgia students interested in gaining experience in various aspects of newspaper publishing and to produce a high quality daily newspaper for the University of Georgia community.
University of Georgia: UGA researcher studies celebrities’ Twitter influence on brand marketing. “Celebrities with a high number of Twitter followers and who are perceived positively in the public eye have the potential to be credible and influential brand endorsers, according to research by Joe Phua, an assistant professor of advertising in the University of Georgia Grady College of Journalism and Mass Communication. Phua’s study, ‘Following Celebrities’ Tweets about Brands: The Impact of Twitter-Based Electronic Word-of-Mouth on Consumers’ Source Credibility Perception, Buying Intention, and Social Identification with Celebrities,’ was published in the latest edition of the Journal of Advertising. It is co-authored by Seung-A Annie Jin, an assistant professor of marketing communication at Emerson College in Boston.”
Very brief from the University of Georgia: Using Twitter, Facebook to assess candidates for tenure, promotion. “A report by the American Sociological Association suggested sociology professors’ social media presence should factor into decisions about promotion and tenure.”
The University of Georgia is getting a huge trove of local news footage. “Hundreds of video tapes, loaded with stories that have aired on WTOC over the years, are headed to the UGA libraries…. The video tapes will be digitized and preserved for future generations.” “Some” of the contents, according to the story, will be made available to the public.