Social Media Examiner: How to Choose the Best Live Video Platform

Social Media Examiner: How to Choose the Best Live Video Platform. “Live video creates a unique, real-time experience that encourages your audience to comment and interact, turning individual customers into a community. In this article, you’ll discover the platform benefits and how to use live video on Facebook, Twitter, and Instagram.”

TechCrunch: Facebook Live adds PC game and desktop live streaming

TechCrunch: Facebook Live adds PC game and desktop live streaming. “Facebook is taking a swing at Twitch while also one-upping its mobile live streaming video competitors. Today, all users can go Live directly from Facebook’s desktop website via their webcam, stream through professional equipment and software hooked up to a desktop and broadcast gameplay from their computer.”

NewCo: C’mon Facebook. It’s Time For Your Toddler Twin Media Party.

NewCo: C’mon Facebook. It’s Time For Your Toddler Twin Media Party.. “Truth is, with all these platform players, media is not only a crucial product, it’s the primary product. I’m not going to get into why in this post (I will next time, promise.) Instead I’ll predict that quite soon, platforms, including Facebook, will lose their equivocation and embrace content creation.”

Knowledge@Wharton: How Facebook’s Big Bet on Video Could Change TV

Knowledge@Wharton: How Facebook’s Big Bet on Video Could Change TV. “Facebook is aggressively ramping up its video strategy, cultivating content whether it comes from users, advertisers or Hollywood, or is developed internally. With its nearly two billion monthly users, the social network could make a big dent in traditional TV and help usher in a major shift towards social TV, Wharton experts say. The social network’s latest video push is partly due to a need to find more ad spaces. In its latest earnings call, Facebook says growth in the second half of 2017 will slow due to a peaking ad load, or how many ads are served up to users.”

TechCrunch: Twitter launching Live video API tomorrow

TechCrunch: Twitter launching Live video API tomorrow. That’s actually today; the article was written yesterday. “Twitter is about to make it much easier for media publishers to post live video broadcasts with the launch of a live video API tomorrow morning. The API will let companies hook up professional broadcasting and video editing equipment to Twitter with more powerful integrations than Twitter’s existing Periscope Producer feature.”

Instagram Adding the Option of Saving Your Live Video To Your Phone

Instagram will now let you save your live video to your phone. “Starting today, you’ll have the option to save your live video to your phone at the end of a broadcast. While live videos will continue to disappear from the app when you’re done, this update gives you the flexibility to hold onto your video and re-watch it later, especially if something exciting happens during your broadcast that you want to remember or share.”

TheNextWeb: 20,000 unfairly deleted UC Berkeley lectures are now available for free

The Next Web: 20,000 unfairly deleted UC Berkeley lectures are now available for free. “Earlier this week, the University of California at Berkeley purged some 20,000 lectures from various academic fields from its YouTube channel following a less-than-sensible ruling from the US Department of Justice. But it seems not all content might be lost. In an effort to preserve the material, digital archive firm LBRY announced it has taken the initiative to copy all 20,000 videos and make them permanently available for free on its website.”