YouTube is apparently about to undergo some changes. “With the exception of a few video rentals, YouTube has always been a free, ad-supported service. But the company is about to get serious about subscription services, offering new ways for the users that create videos to make money. While two subscription offerings for the same service might seem odd to some — with one music industry source calling it ‘strange on top of strange’ — YouTube’s thinking was likened to that of a cable company offering different packages for sports and movies.” Here’s hoping YouTube cleans up its spam and gets some better search tools.
YouTube has offically launched YouTube Gaming. “As promised, and after some excellent road-testing by thousands of dedicated gaming fans (thanks, folks!), YouTube Gaming is now available. Blending gaming videos and live streams, YouTube Gaming brings you closer to the games, gamers, and culture that matter to you.”
Hmm. There’s a new video discovery tool in town, and it sounds quite good. “To sift through the heaps of crappy video content for us, Hyper has employed a team of journalists and filmmakers who hand-select anywhere from six to a dozen videos each day and package them into a visually appealing digital magazine of sorts. The videos range from one to twenty minutes in duration and span a broad variety of topics, from artsy foodie videos to emotionally draining war-zone documentaries.”
Oh I LOVE stuff like this. Anybody can look at the super-popular videos on YouTube, but what about the ones which have very few views? There’s an app for that. “…Zero Views for iOS is letting people explore the unseen videos lurking behind all the cute cat clips. Of course, this isn’t an entirely new concept, there are similar websites and apps out there but what I like about Zero Views is the endless stream. It kind of feels like Tinder… If Tinder was filled with badly-lit home movies shot on phones.”
Comcast is about to launch its own video platform. “Comcast is partnering with major digital publishers like Comcast-backed Vox and Buzzfeed, lifestyle, and comedy sites like AwesomenessTV, Refinery29, and The Onion, news sites like Mic and Vice, as well as legacy brands like NBC Sports to come up with a widespread digital-video platform that will rival YouTube and Facebook’s online video efforts. It will also rival the rumored video platform Verizon is preparing to unveil.”
Fun Saturday: Create and explore a landscape from your Webcam. “Make sure you’re in a well-lit area, let your browser access the webcam, and then try pointing it around the room as you use standard controls to ‘walk around in’ the unique spaces that blossom before your eyes.”
If you’re like me (and I know I am), then your interest in the Superbowl is mainly in the commercials. In that case you’ll like the news that CBS will livestream the Superbowl commercials next year. “The internet has changed the way we watch the Super Bowl, and media is following suit. Variety reports that CBS, in a game-changing move, will live stream every national ad during next year’s big game in near-real time. It’s an incredible decision that will change how advertisers spend money on the event, and helps turn Super Bowl 50 into a much bigger spectacle.” It also means that a 30-second ad slot will run almost 5 million smackers — and that using a Superbowl ad as the linchpin of an advertising campaign will be a huge, dangerous gamble. Cough RADIO SHACK cough