Search Engine Land: 3 free tools to comprehensively test page speed

Search Engine Land: 3 free tools to comprehensively test page speed . “Having a fast site is important, since faster sites are rewarded with improved search engine optimization (SEO) and the ability to drive more visits and conversions. More people visiting your site can lead to more sales, signups or traffic in general. That’s a true win-win. Of course, where there’s a positive, there is always a negative. The flip side to fast sites is slow sites, and slow sites tend to suffer from lack of sales, sign-ups and traffic in general. That is definitely not a win-win. Once you get above 3 seconds, many visitors leave before the page loads, many more will bounce, and your conversion rate will plummet. Not good.”

Smashing Magazine: I Used The Web For A Day With Just A Keyboard

Smashing Magazine: I Used The Web For A Day With Just A Keyboard. “This article is part of a series in which I attempt to use the web under various constraints, representing a given demographic of user. I hope to raise the profile of difficulties faced by real people, which are avoidable if we design and develop in a way that is sympathetic to their needs. Last time, I used the web for a day without JavaScript. Today, I forced myself to navigate the web using just my keyboard.” A technical, but informative, deep dive.

Fast Co Design: Here’s An Internet Off Button For When You Just Can’t Take It Anymore

Fast Co Design: Here’s An Internet Off Button For When You Just Can’t Take It Anymore. “It’s a little black box that sits in the top right corner of your browser. And when you click it, it turns any page on the internet into a serene tabula rasa with no text and no images.” Sounds like a useful tool for exploring Web design – or a really, really mean prank.

Quartz: These simple design tricks can help diminish hate speech online

Quartz: These simple design tricks can help diminish hate speech online. “The age-old problem of balancing free expression with harmful, and false, content seems like an impossible problem. But online, at least, there’s a lot that sites can do to fix it, says Susan Benesch, a faculty associate of Harvard University’s Berkman Klein Center for Internet and Society who studies dangerous speech on and offline. Indeed, our decades of experience in web design have already taught many sites how to discourage incivility and promote reasoned debate.” A number of different case studies. Useful article.

Hongkiat: Change Fonts on Any Websites with This Chrome Extension

Hongkiat: Change Fonts on Any Websites with This Chrome Extension. “Ever wanted to see how a different font might look on a website? Using the Font Swap extension, this task is a breeze. It’s a free plugin for Chrome that lets you change out fonts based on certain filters. You can find whatever font a website is using, then target that font and replace it with anything else you like.”

Fast Company Design: This Breakthrough Tool Detects Racism And Sexism In Software

Fast Company Design: This Breakthrough Tool Detects Racism And Sexism In Software. “Last year, Amazon was figuring out where it should offer free same-day delivery service to reach the greatest number of potential Prime customers. So the company did what you’d expect: It used software to analyze all sorts of undisclosed metrics about each neighborhood, ultimately selecting the ‘best’ based on its calculations. But soon journalists discovered that, time and time again, Amazon was excluding black neighborhoods.”

Quartz: In defense of Reddit’s oldness

Quartz: In defense of Reddit’s oldness. “The new Reddit will likely look a lot more like social media sites, according to Recode, with large image blocks and visual ‘cards’ formatted to entice visitors to click on more content…. This approach makes sense for Reddit, a company with investors who want a return on their money. But it doesn’t make sense for Reddit, the place to click on links and talk with people about unusual shared hobbies and sometime get harassed by a stranger you could probably track down in real life based on breadcrumbs of personal tidbits they’ve shared on the internet through comments and posts.”